Of course! A link between the mooninites and the Big Dig

Casey Ross reports Turner Broadcasting has hired O'Neill and Associates (you know, Thomas P. O'Neill III) to handle public relations. O'Neill also does PR for Bechtel/Parsons Brinckerhoff, yes, the people who gave us the Big Dig.

Oh, yeah, you're thinking, that'll help Turner's image in Boston a whole lot. But consider this: When's the last time you heard any talk of criminal action against Bechtel for Big Dig problems? See, O'Neill also handles government relations:

Our relationships run deep throughout Massachusetts, spanning legislators and leadership, committee chairs and committee staff, agency heads and administrators. With matters relating to the City of Boston and other municipalities in the Commonwealth, O'Neill and Associates consistently delivers results to our clients.

Get the picture? Wonder if Tommy O'Neill will be doing any pro-bono work for those two guys who actually put the things up?

John Cass, former president of the Boston chapter of the the American Marketing Association, says the LED ads have changed guerilla marketing:

... If you are going to run a guerrilla marketing campaign, it pays to think carefully about who is going to be affected by your campaign beyond the people you are targeting. I think the Turner Broadcasting/Aqua Teen Hunger signs are going to affect a lot of marketing campaigns across the country and give marketing people some pause in how they implement such campaigns and rightly so.

But that's not good enough for Eileen, who writes on Divine Comedy of Errors:

... Viral/guerrilla advertising is f-ing annoying. In general, people don't like the feeling of being tricked. Remember a few years ago when a mystery Santa was seen giving out money all around the state, and it turned out to be a promotion by WAAF and everyone was all disappointed and stuff? ...