What is Web 3.0? Tonight at Ryles Jazz Club in Cambridge, the folks at Millennial Branding put together a panel of marketers and media experts to discuss just that. We've all be inundated by the term Web 2.0 and if I hear "the Twitter" or "friend me on Facebook" again I might just lose my lunch. But I showed up tonight to see if the panelists could actually tell me what comprises Web 3.0 and if it's just another term for the newest of new media strategies.

According to the event's moderator - Tim Hare, Director of Events at Millennial - the panel was created not to focus on the broad definition of digital media, but to really explore how digital media and the strategies behind the use of digital will change the way businesses operate in the long run.

On the panel were Mike Proulx of Hill Holiday, Stephanie Miller of Triad Retail Media, Perry Hewitt of Harvard University and Larry Weber, Chairman of W2 Group. But their roles at these organizations is really what qualified them to speak to the room of 150 business professionals who paid $20 a head to attend. Miller was most recently with CBS as their director of digital media at WBZ Boston; Hewitt is the Chief Digital Officer for Harvard University; Proulx heads up digital strategy and media for Hill Holiday; and Weber started a digital agency 17 years ago when digital meant putting brochures online.