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Valentine's Day? We're on to Easter

Easter candy at Beverly Stop & Shop

Patrick spotted this Easter Cadbury Cream Eggs display at the Beverly Stop & Shop today.

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At least Easter and Christmas are related so far as the reason for the season goes.

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...and already they want us to celebrate his coming back to life? C'mon.

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At this point we should just have one big year round "holiday season" where seasonal items are shoved down our throats on a nonstop basis. We have come to a point sociologically where we have these interminable lead ups to a holiday or event, and then the actual holiday/event itself is nothing but an anticlimax.

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They are left over from last year.

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Spring ale should be out any day now!

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Don't worry in January the Back to School Sales start...

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After Valentine's Day the 4th of July goods will be out.
After Easter we'll have Haloween candy stocking the shelves.

I wonder how sustainable this kind of consumerism is. Surely some form of fatigue will set in eventually, right?

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They mitigate it by putting everything on sale for 75% off.

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