By adamg on Sun., 10/17/2021 - 2:47 pm
The MBTA will be giving away $5 Dunk's gift cards at South Station at the convenient time of 1 p.m. on Monday. Bonus: Get a free face mask with every gift card. Workers will also be handing out the gift cards and masks at various subway stops at random times: Maverick, Orient Heights, Wonderland, North Station, Haymarket, South Station, JFK/UMass, Ashmont, Braintree, Harvard, Park Street, Copley, Kenmore, Back Bay and Forest Hills.
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The MBTA is billions in debt
By _Sean
Sun, 10/17/2021 - 2:50pm
The MBTA is billions in debt and can't even keep their trains from hitting station platforms but they're handing out gift cards & masks? I don't even know where to start.
I doubt the T is paying for those cards
By roadman
Sun, 10/17/2021 - 3:22pm
Likely a promotion by Dunks arranged through the T's constractor that manages in-station advertisng space.
It's still a huge waste of money (like nearly all advertising is), but it's the private sector footing the bill, so nobody cares.
I doubt it as well
By adamg
Sun, 10/17/2021 - 3:29pm
Especially since the press release I got about the giveaway (from the Massachusetts Department of Transportation) has this line:
Huh
By brianjdamico
Sun, 10/17/2021 - 3:37pm
You sure advertising is a waste of money?
The amount of money spent on advertising
By roadman
Sun, 10/17/2021 - 3:55pm
is largely a waste of resources.
Yes, and this is even fairly well known in the ad business
By Tim Mc.
Sun, 10/17/2021 - 6:52pm
There's a famous quote: « Half the money I spend on advertising is wasted; the trouble is I don’t know which half. »
...and when you look at the amount of money spent on ads, even 50% is a very large number indeed.
huge waste of money
By anon
Sun, 10/17/2021 - 5:22pm
Spending any amount of cash on Dunks is the huge waste of money.
How about starting with research?
By peter
Sun, 10/17/2021 - 5:03pm
You don't know where to start? You could start by finding out where the free cards are coming from. Why do you assume it's the T spending cash to buy them? More likely a promotion sponsored by Dunks, or funded by a grant, or whatever.
How many mask citations have been issued?
By anon
Sun, 10/17/2021 - 3:13pm
The president issued an executive order that mask violators would be issued a fine on public transportation. Why are his orders ignored by the Transit Police?
transit police don't always wear masks
By Ralph
Sun, 10/17/2021 - 5:09pm
How can you expect them to enforce rules they don't even follow?
zen
By tape
Sun, 10/17/2021 - 6:52pm
The answer is within the question.
And somebody will spill that
By anon
Sun, 10/17/2021 - 4:33pm
And somebody will spill that coffee on the tracks and cause a derailment.
Masks?
By anon
Sun, 10/17/2021 - 5:52pm
I wonder if the workers handing out masks will be wearing masks. I have yet to see any T worker wearing a mask for anything other than a chin ornament.
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