Down South, the first day of school is August 1. Some districts go back July 30 or 31.
So the national chains like Target, etc., have to have their back to school stuff out in early July, so parents sending their kids back August 1 have time to do their shopping.
Incidentally if you're in one of those cities, you'll see the back to school section get decimated by mid-August and then sit there, picked over and barren, messy and ignored, until September 15 when the North goes back to school. Then the Halloween stuff comes out.
I excuse Christmas in August for craft stores, only because it's easier to start handmade presents before October. But that's the only place I excuse it.
Why does everybody always act like this is new? This has been going on for years now, and every single year people act surprised, just like the T acts surprised and unprepared every year when it snows. Essentially it's all one season now, "Halloween/Thanksgiving (which gets lost in the shuffle altogether)/Christmas/New Year". And don't forget, two weeks before Christmas, all the Christmas stuff is strategically withdrawn and relegated to a flung together "50% off" table, to make room for the Valentine's Day items. Absolutely true.
At our store the Saturday before Easter is right up there with Christmas Eve among our busiest days of the year (and actually is worse in one way - the store stays busy deep into the night unlike Christmas Eve where things mostly die down after 6:00).
My conspiracy about all these "early holiday" displays -- this is all just overstock from last year that retailers want to pass on because, giving the timing, retailers expect that people will buy it simply because it's something new to look at. I'm thinking this form of merchandising targets the people who mindlessly buy junk at TJMaxx/Marshall's etc. because spending money on tchotchke junk is their whole personality.
In other words, the inventory you're seeing here is already written off from last year's books. It's a placeholder until all the truly new stuff comes in closer to the actual holiday, since wholesalers have delivery contracts coming due right up against the margins of the holiday.
It's called being a Maxxinista, Charlie Brown. Late-stage capitalism, baby!
Although I think these companies don’t put anything into storage. What holiday stuff isn’t sold to customers is sold in bulk to liquidators or just trashed. It’s not worth warehousing for a year.
Cuz I gotta get my friend that "Hallmark Christmas Movie BINGO" card set.. he'll die.
(Its not online.. looks like paper store may have custom made that templates from Hallmark's website. I'd still pay for it tho.. esp if it was on nice paper stock)
Edit: Upon closer inspection.. this is BY HALLMARK .
Comments
Costco, too
Seen in Avon this week.
I'm pretty sure the last school districts to end in June were still in session when I saw my first "back to school" store displays.
I can explain that!
Down South, the first day of school is August 1. Some districts go back July 30 or 31.
So the national chains like Target, etc., have to have their back to school stuff out in early July, so parents sending their kids back August 1 have time to do their shopping.
Incidentally if you're in one of those cities, you'll see the back to school section get decimated by mid-August and then sit there, picked over and barren, messy and ignored, until September 15 when the North goes back to school. Then the Halloween stuff comes out.
I excuse Christmas in August
I excuse Christmas in August for craft stores, only because it's easier to start handmade presents before October. But that's the only place I excuse it.
it's never too early for...
HALLOWWEEN!!!
I wish Halloween was on nov
I wish Halloween was on nov 31 so we’d only get 1 month of Christmas brainwash
Brainwash?
Ok, Mr. Scrooge
I said what I said
I said what I said
Unless you didn’t say what you said, then who said it?
Is this some riddle or something?
If you said what you said you could have at least chosen a date that actually exists.
Um
*counts the days in the November calendar*
ok then
Yep
I've been wondering how long it would take for anyone to comment on that.
This is not new
Why does everybody always act like this is new? This has been going on for years now, and every single year people act surprised, just like the T acts surprised and unprepared every year when it snows. Essentially it's all one season now, "Halloween/Thanksgiving (which gets lost in the shuffle altogether)/Christmas/New Year". And don't forget, two weeks before Christmas, all the Christmas stuff is strategically withdrawn and relegated to a flung together "50% off" table, to make room for the Valentine's Day items. Absolutely true.
No one says it's new
It's just appalling and it does seem to start earlier each year.
I'll second that. Earlier
I'll second that. Earlier every damn year.
Add Valentine's Day and Easter to that season
At our store the Saturday before Easter is right up there with Christmas Eve among our busiest days of the year (and actually is worse in one way - the store stays busy deep into the night unlike Christmas Eve where things mostly die down after 6:00).
Overstock junk
My conspiracy about all these "early holiday" displays -- this is all just overstock from last year that retailers want to pass on because, giving the timing, retailers expect that people will buy it simply because it's something new to look at. I'm thinking this form of merchandising targets the people who mindlessly buy junk at TJMaxx/Marshall's etc. because spending money on tchotchke junk is their whole personality.
In other words, the inventory you're seeing here is already written off from last year's books. It's a placeholder until all the truly new stuff comes in closer to the actual holiday, since wholesalers have delivery contracts coming due right up against the margins of the holiday.
It's called being a Maxxinista, Charlie Brown. Late-stage capitalism, baby!
Interesting theory
Although I think these companies don’t put anything into storage. What holiday stuff isn’t sold to customers is sold in bulk to liquidators or just trashed. It’s not worth warehousing for a year.
Or...
...has anyone ever noticed that the Lindt chocolate bunny and the Lindt chocolate reindeer have THE EXACT SAME SHAPE???
LOL
Which store is this?
Cuz I gotta get my friend that "Hallmark Christmas Movie BINGO" card set.. he'll die.
(Its not online.. looks like paper store may have custom made that templates from Hallmark's website. I'd still pay for it tho.. esp if it was on nice paper stock)
Edit: Upon closer inspection.. this is BY HALLMARK .
https://www.hallmark.com/gifts/toys/puzzles-and-games/hallmark-channel-c...